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Central Garden & Pet Company Named as Finalist in 2012 American Business …


WALNUT CREEK, Calif., May 29, 2012 (BUSINESS WIRE) —
Central Garden Pet Company


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, a leading
innovator, marketer and producer of quality branded products for the
lawn and garden and pet supplies markets, is proud to announce that its
Adams(TM) Smart Shield(TM) Applicator was recently named a finalist in the
Best New Product category for the consumer product industry in The 2012
American Business Awards (ABA), and will ultimately be a Gold, Silver,
or Bronze Stevie Award winner in the program.

The American Business Awards are the nation’s premier business awards
program. All organizations operating in the U.S.A. are eligible to
submit nominations — public and private, for-profit and non-profit,
large and small.

For the first time, The American Business Awards will be presented at
two awards events: the ABA’s traditional banquet on Monday, June 18 in
New York, and a new awards event on Monday, September 17 in San
Francisco.

More than 3,000 nominations from organizations of all sizes and in
virtually every industry were submitted this year for consideration in a
wide range of categories.

The recently launched Adams(TM) Smart Shield(TM) Applicator is a breakthrough
topical flea and tick control delivery device with an exclusive,
patent-pending design that gets fast, effective treatment down to pets’
skin, where bugs live. The applicator delivers a more confident, secure,
and easy application of Adams(TM) Flea Tick Spot On(R) topical treatment,
which starts killing fleas and ticks in 15 minutes and helps prevent
re-infestation for up to two months. Designed with input from
veterinarians and consumers, this ground-breaking new product is also
the first of its kind.

“We conducted multiple rounds of research and explored over 70 design
concepts to create a flea and tick product that would fully satisfy pet
owners looking to effectively treat pets,” said Steve LeVeau, Director
of Marketing — Animal Health for Central Garden Pet Company. “We are
honored that our efforts have been recognized by an esteemed group of
industry experts and are very grateful to be chosen as a finalist for
the American Business Awards.”

Finalists were chosen by more than 140 business professionals nationwide
during preliminary judging in April and May. More than 150 members of 10
specialized judging committees will determine Stevie Award placements
from among the finalists during final judging that took place May 14-25.

Details about The American Business Awards and the list of finalists in
all categories are available at
www.stevieawards.com/aba .

About Adams(TM)

Adams(TM) products take a smarter approach to pet care and makes protecting
your pet, family and home easier and more effective. The Adams(TM) line of
products, which has been sold by veterinarians for more than 30 years,
includes topical treatments, shampoos, collars and sprays for dogs,
puppies, cats, kittens, and products for home treatments and is
available almost everywhere pet products are sold. For a complete
product list and more information, visit
www.adamsfleacontrol.com .

About Central Garden Pet

Central Garden Pet Company is a leading innovator, marketer and
producer of quality branded products for the lawn garden and pet
supplies markets. Committed to new product innovation, our products are
sold to specialty independent and mass retailers. Participating
categories in Lawn Garden include: Grass seed and the brands
PENNINGTON(R), SMART SEED(R) and THE REBELS(R); wild bird feed and the brand
PENNINGTON(R); weed and insect control and the brands AMDRO(R), SEVIN(R),
IRONITE(R) and OVER-N-OUT(R); and decorative outdoor patio products and the
brands NORCAL POTTERY(R), NEW ENGLAND POTTERY(R) and MATTHEWS FOUR SEASONS(TM).
We also provide a host of other regional and application-specific garden
brands and supplies. Participating categories in Pet include: Animal
health and the brands ADAMS(TM) and ZODIAC(R); aquatics and reptile and the
brands OCEANIC SYSTEMS(R), AQUEON(R) and ZILLA(R); bird small animal and the
brands KAYTEE(R), SUPER PET(R) and CRITTER TRAIL(R); dog cat and the brands
TFH(TM), NYLABONE(R), FOUR PAWS(R), PINNACLE(R) and AVODERM(R); and equine and the
brands FARNAM(R), VITA FLEX(R) and HORSE HEALTH(TM) PRODUCTS. We
also provide a host of other application-specific pet brands and
supplies. Central Garden Pet Company is based in Walnut Creek,
California, and has approximately 4,000 employees, primarily in North
America. For additional information on Central Garden Pet Company,
including access to the Company’s SEC filings, please visit the
Company’s website at
www.central.com .

About the Stevie Awards

Stevie Awards are conferred in four programs: The American Business
Awards, The International Business Awards, the Stevie Awards for Women
in Business, and the Stevie Awards for Sales Customer Service.
Honoring organizations of all types and sizes and the people behind
them, the Stevies recognize outstanding performances in the workplace
worldwide. Learn more about The Stevie Awards at
www.stevieawards.com .

(C)2012 Central Garden Pet Company. All trademarks are property of their
respective owners.

SOURCE: Central Garden Pet Company



        
        Central Garden  Pet Company 
        Mark Newberg, 847-330-5367 
        mnewberg@central.com
        


Copyright Business Wire 2012

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